Leica Disto
Property Perspective Ltd are one of the UK’s leading distributors for Leica products. Sales Director, Robin Eve approached us with a requirement to help him exceed his sales targets via an ecommerce website and internet marketing strategy.
The project
Already one of the UK’s leading distributors, Property Perspective Ltd were looking to increase sales by selling their products on the internet and tapping into new markets that their existing sales team could not reach.
As with any eCommerce project we began with discussing the objectives for the website and the expected goals that it would achieve. It’s crucial at this stage to research the possible cost of marketing the site and to accurately estimate the ‘cost of sale’ to ensure the website will provide a valuable return on investment.
The solution
With the model in place we suggested a keyword based domain name for the client (for search engine optimisation purposes) and we set about building the website. With the ability to easily track orders, change prices and set up individual marketing campaigns the website is orientated firstly around ensuring the website is found in the search engines and secondly when visitors come to the site it’s purely about leading them through to purchase.
Arrange a FREE informal meeting today
If you’d like to discuss your project with us, we’d love to bring some ideas to the table. To arrange a short meeting please complete the short form below or if you would prefer, you can call us directly on 01926 40 77 66
